The price of entry has shifted. Again.

If you’re hunting for a brand-new family hauler with room for everyone in the back, your search just got easier. And cheaper. The Mahindra XUV70 AX7L has officially reclaimed the title of Australia’s cheapest new seven-seater.

This isn’t a niche discount on a luxury badged car. It’s a mid-size, Indian-built SUV that has shed five grand from its price tag. We’re talking about the AX7L trim, which now lands at exactly $37,990 drive-awaive across all Australian states and territories.

Wait, hold on. Not quite all.

Western Australia is still on the hook for different road charges, so if you’re driving down under in the west, your final sticker shock will look slightly different. But everywhere else? That’s the number.

Undercutting the Competition

Why does this price point matter? Because the XUV70 AX7-L undercuts practically everyone in its lane.

Sure enough, this mid-spec model is now $2,000 cheaper than the base model XUV700AX7, which still lists for $39,990. That sounds counterintuitive, doesn’t it? Pay less for the “better” spec. But there you have it. The axed pricing has flipped the traditional hierarchy upside down.

More aggressively, this price tag lands $1,000 lower than the Chery Tig 8 Pro Max Urban.

The Chery arrived in the middle of 2024, momentarily stealing the crown for cheapest seven-seater from Mahindra. But the numbers don’t lie: Mahindra has clawed the title back with a blunt force drop.

When you look at the big players, the gap widens further.

A seven-seat Nissan X-Trail starts from $41,360 before on-road costs. A similarly configured Mitsubishi Outlander? $42,640 pre-fees. You are literally spending thousands more for the brand heritage if you want the same three-row capacity from Japanese manufacturers.

What Are You Getting For $37K?

It’s tempting to think “cheap” means stripped-back. In the XUV7L, it doesn’t.

Mahindra stuffed the AX7L with kit that usually reserves for upper trims in other brands. Under the hood sits a 2.0-litre turbofour. It pushes out 149kW and 380Nm. It sends power to the front wheels via a six-speed automatic gearbox. It’s not a race car engine, but the torque is adequate for towing and highway merging.

Fuel economy claims sit at 8.3 litres per 100 kilometres. Real world numbers often differ, but that’s the baseline on paper.

Open the door and you’re hit with the tech list:

  • A dual 10.2-inch digital cockpit (cluster and infotainment).
  • Leatherette upholstery on the seats and leatherette on the wheel.
  • A massive panoramic sunroof.
  • Wireless Apple CarPlay and Android Auto.
  • Ventilated front seats (because Australia doesn’t always care about modesty in summer).
  • 36-degree camera view.
  • A 12-speaker audio system.
  • Wireless charging pad.

Comfort features don’t stop at the air conditioning. Dual-zone climate control, power seats with memory, and auto hold wipers are standard.

Then there’s the safety suite, which you need when you’re carting seven people around.

The AX7L gets the full Mahindra Safety Package. That means adaptive cruise control with stop-and-go capability, Smart Pilot Assist for semi-autonomous highway driving, blind-spot monitoring with view alerts, traffic sign recognition, and post-collision braking. You get seven airbags too. Rear parking sensors are standard, so you don’t need to rely solely

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